This is the lack of vision that plagues Amazon in its customer-intensive pricing strategy. Making a new technology innovative requires creative input, but Amazon, in its race to commoditize text, has merely killed off its creative supply by making it almost impossible to earn a living for innovative writers.
Ebooks should be multimedia experiences, and yet they have settled on the lowest common denominator of product commoditization. In other words, a book is just a bundled bunch of words with a click-bait title, not a sublime, profound, internal experience.